️ 🖼Tool name:
Semrush
🔖 Category:
All-in-One Digital Marketing & SEO Platform.
️ ✏What does it do?
Semrush is one of the most powerful tools in the world of search engine optimization (SEO) and digital marketing, providing users with a wide range of services, including:
Analyze competitor sites and track their performance.
Keyword research and discovering new growth opportunities.
Tracking the ranking of keywords in search results on a daily basis.
Analyzing backlinks and assessing their quality.
Site Audit to detect technical errors and optimize performance.
Content optimization tools, advanced analytics, and integration with Google Analytics and Search Console.
⭐ What does it actually offer based on user experience?
Semrush is an indispensable tool for digital marketing teams and large corporations, providing accurate data to help make decisions based on deep analysis.
Idan Segal (Wix) said:
"My team saves a lot of time thanks to Semrush because it enables us to work in a data-driven way instead of intuition."
Vodafone's Nick Wilsdon noted that Semrush "is a solid package that gives analytics and data the currency of marketing."
🤖 Does it include automation?
Yes, the tool has powerful automation functions, such as automatic data collection and analysis, periodic scheduled reporting, and automatic alerts about changing keyword rankings or site performance.
💰 Pricing model:
🆓 F ree plan details:
Semrush offers a limited free plan that gives you access to a small number of reports per day (typically only 10 queries or reports), with the ability to try out basic tools like keyword research and performance tracking.
💳 Details of the paid plans:
Pro Plan (for beginners and individual projects)
Price: $117.33 per month when paying annually (instead of $139 per month).
Advantages:
Monitor up to 5 sites.
Keyword research tools.
Competitor analysis tools.
Position Tracking.
Backlink Analysis.
Site Audit.
Guru Plan (for small businesses)
Price: $208.33 per month when paid annually (instead of $249).
Includes all the benefits of the Pro plan,plus:
Monitoring up to 15 locations.
Historical data to analyze performance over time.
Multi-site and multi-device data.
Content Optimization Tools.
Business Plan (for agencies and medium-sized businesses)
Price: $416.66 per month when paid annually (instead of $499).
Includes all the benefits of the Guru plan,plus:
Monitoring up to 40 locations.
Share of Voice feature to compare share of voice with competitors.
Expanded reporting and analytics limits.
API access to data.
Migration Supportfrom other tools.
📦 Paid Add-Ons:
Additional users: Starting at $45 per month.
Lead Generation: $90 per month and includes an appearance with a verified tag in the Semrush partner platform.
Custom Reports (Base & Pro Reports):
Base Report - $10/month: Aggregated reports from 20+ tools and integration with Google Analytics.
Pro Report - $20/month: Add branding, PDF export, AI-powered summaries.
🧭 How to access the tool:
You can sign up directly on Semrush's official website and create a free account to try out the basic features. The platform supports cross-browser work with the ability to integrate marketing accounts and Google tools for integrated performance analysis.
🔗 Experience Link or the official website:
Experience Link: https://www.semrush.com