Description
️ 🖼Tool name:
CleverTap
🔖 Tool Category:
CRM & Deal Tracking
Marketing and sales
Automation and smart agents
Conversion Optimization and A/B
Data and analytics
Content calendars and scheduling
️ ✏What does CleverTap offer?
CleverTap is an end-to-end platform that aims to increase customer lifetime value by creating deeply personalized experiences across all digital channels. The tool collects user data, analyzes their behavior in real-time, and transforms this data into smart interactive campaigns that help retain customers and increase their loyalty and spend, all in one unified system that combines analytics, segmentation, personalization, and automation.
⭐ What do you actually deliver based on user experience?
Collect and analyze data from apps and sites to create accurate segments based on behavior, events, timing, and value.
Execute experiments, tests, and optimize campaigns in real-time to see the best results.
Create contextual, customizable messages and experiences based on the customer's stage in the journey.
Support all channels: Push notifications, email, WhatsApp, in-app messaging, web messaging, SMS, and RCS.
Visual editor to easily build customer journeys with full automation of campaigns based on triggers and events.
CleverAI to deliver behavioral predictions, optimize send timing, choose the most impactful messages, and make actionable recommendations.
Aimed at industries as diverse as e-commerce, subscription, financial services, and gaming.
🤖 Does it include automation?
Yes, it includes full automation:
Event- and trigger-driven customer journeys.
Automated multi-channel campaign management.
Personalize messages and send timing based on real-time user behavior.
Intelligent recommendations to optimize engagement and reduce abandonment.
💰 Pricing model:
CleverTap adopts a paid model for businesses, with different plans depending on the size of users and features required.
🆓 F ree plan details:
There is a limited Free Trial to try the system before committing to a purchase.
There is no permanent freemium plan.
💳 Paid plans details:
Essentials: About $75 per month up to 5000 active users, includes basic analytics and automation.
Advanced/Cutting Edge: Customized pricing based on company needs, with advanced automation and AI features, intended for medium and large companies.
Pricing is based on the number of active users, channels used, volume of data, and the level of AI and automation required.
🧭 How to access the tool:
Cloud SaaS platform on the web.
SDKs for mobile apps (iOS and Android).
API integrations with other data tools and marketing systems.
🔗 Trial link or official website:
Official website: https://clevertap.com/
Pricing page: https://clevertap.com/pricing/
