Description
️ 🖼Tool Name:
The Brief (formerly Creatopy)
🔖 Categories:
- Copywriting and Landing Pages
- Image Design and Creation
- Video, Editing, and Motion Graphics
- Brand Assurance Templates
- Branding and Logos
- Automation and Smart Agents
- Marketing and Sales
- Conversion Optimization and A/B Testing
- Content Management and Publishing
- Integrations and APIs
️ ✏What does this tool offer?
The Brief (formerly known as Creatopy) is an advanced AI-powered digital ad creation platform that provides a comprehensive system for turning ideas, products, and brands into ads that are ready for publication and scaling.
The platform combines ad creation, design, editing, and adaptation for different sizes and languages, as well as campaign publishing and performance analysis, all within a single workspace.
The Brief provides tools for creating:
- Digital ads.
- Ad images.
- Marketing videos.
- Multiple ad variations.
- Designs consistent with the brand identity.
The platform uses artificial intelligence to create ad designs, images, and videos, with the ability to fully customize the results and import design files from:
- PSD.
- Figma.
It also offers features such as:
- Automatically generating hundreds of different versions of an ad.
- Automatically resizing designs.
- Animating elements and creating video ads.
- Using ready-made ad templates.
- Managing your brand through Brand Kits.
The platform also includes AI agents that help with:
- Generating ideas for ad campaigns.
- Analyzing competitors’ ads.
- Creating ad content.
- Launching campaigns across more than 40 ad networks.
- Analyzing performance and suggesting improvements.
The tool is aimed at marketers, advertising agencies, and companies that need to quickly produce large volumes of ads while maintaining brand quality and consistency.
⭐ What does it actually offer based on user experience?
- Quickly create digital ads using artificial intelligence.
- Generate multiple versions of the same ad for testing.
- Create designs that align with the brand identity.
- Adapt ads to different sizes and platforms.
- Create animated video ads.
- Analyze the performance of ad campaigns.
- Manage multiple brands.
- Collaborate with team members on ad design.
🤖 Does it include automation?
Yes, The Brief includes multiple automation features, including:
- Automatically generating multiple ad variations.
- Adapting designs for different sizes and platforms.
- Automated creation of ad content.
- Running campaigns and analyzing performance.
- Using AI agents to assist with research and optimization.
💰 Pricing Model:
The Brief operates on a paid subscription model based on usage volume, number of users, and operational needs.
The platform offers a 7-day free trial with no credit card required. It does not use a credit or metered system; instead, plans vary based on capacity, number of users, collaboration features, and ad publishing capabilities.
🆓 Free Plan Details:
| Feature | Details |
|---|---|
| Plan Type | Free Trial |
| Trial Duration | 7 days |
| Price | Free |
| Credit Card | Not required |
| Access to Design Tools | Available during the trial period |
| Upgrade | Available after the trial ends |
💳 Paid plan details:
| Plan | Monthly Price | Target Audience | Benefits |
| Pro | $29/month (billed annually at $348) | Freelance designers and individual content creators | Unlimited ad design, access to Ad Studio and Canvas, over 5,000 templates, AI tools for images, video, text, and resizing; export to JPG, PNG, WEBP, GIF, HTML5, MP4, and PDF; 250 GB of storage; and 5 Brand Kits |
| Ultra | $79/month (billed annually at $948) | Users who produce large volumes of ads and multi-market campaigns | All Pro features, increased AI and export capacity, ad distribution across more than 25 networks, integration with Meta and Google Ads, AI translation, A/B testing, performance reports, 20 Brand Kits, and 1TB of storage |
| Team | $49 per user/month (billed annually at $588 per user) | Small teams and businesses | All Pro features, support for 2–10 users, permissions and roles, real-time collaborative editing, version history, shared brand templates, font library, and publishing to ad networks |
| Enterprise | Custom pricing upon request | Large organizations and large-scale ad production operations | Collaborative ad production using live data, distribution via API and DAM, White Label editor, CM360, DV360, and Veeva integrations, advanced permissions management, SSO/SAML/SCIM, usage reports, and dedicated support and SLAs |
The platform also offers the Agency Package, designed for marketing and advertising agencies, which enables:
- Management of multiple Brand Kits for clients.
- Exports branded with the agency’s identity.
- Custom sharing links.
- A billing system tailored to each client.
🧭 How to access the tool:
| How to access | Available |
| Web | ✅ |
| App | Not listed |
| API | Included in enterprise plans ✅ |
| Additional | Not listed |
| Import files | PSD and Figma |
| Ad integrations | Meta, Google Ads, and multiple ad networks |
🔗 Demo link or official website:
https://www.thebrief.ai/